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Casino Royale is in the
business of supporting your organization's casino style entertainment event. We
understand that Casino Royale's success depends on your success. We urge you to
ask us any and all questions that you may have concerning the operation of your
event. To help you consider hosting a casino themed event we have put together
a short, but we hope, thought provoking planning guide.
Set a Goal for the Number of Guests
Whether the purpose of your event is to raise money or is strictly for its entertainment
value, it is important to determine how many guests you expect to attend. While
doing so can sometimes be difficult with a first time event, if your committee
members give it some serious thought a reasonable number can usually be determined.
The key is to be realistic, if previous events average 150 guests don't set your
sites on 400. We only ask that the estimate is made in good faith and you keep
us informed as the expectations change so that we can make sure you have the right
amount of gaming activities for your guests.
Set a Date
Setting a date is very important. The golden rule is to plan well in advance.
Generally, you will need a minimum of three months to put a successful fund-raising
event together. Corporate and personal events on the other hand can, if need be,
managed on much shorter time frames, the only restrictions being on the availability
of the equipment configuration you want. When selecting a particular date try
and find one that doesn't conflict with other major events. You will find however,
that all dates conflict with something, so don't expect a "perfect"
date. Fund-raisers should definitely avoid holidays. Note that Fridays and Saturdays
are the best days for fund-raisers.
Corporate events should note that December is our busiest month, most weekends
sell out early in the year, so plan well ahead. Remember we know it is not always
possible to have lots of time to put your event together, so even if you only
have a few days we can most likely help.
Select a Location
Giving yourself plenty of time in the early planning will serve you well in securing
the right location, at the right price. Try and match the location with any theme
you are planning. We mention this because many groups tag themes onto their casino
theme, for example Wild West Casino, Hollywood Casino, Cruise Ship Casino and
Gangster Casino. Naturally, the location will depend a lot on your budget and
in the case of fund-raisers the donation being requested of the guests. Make sure
that you keep the location in close proximity to the area in which your group
lives or works. When in doubt ask us, we've been in just about every location
imaginable in Georgia and South Carolina.
Food & Refreshments
It is not necessary to offer a full lunch or dinner at your event, but whenever
you put together a group of people for three or four hours you will need to make
some provision for refreshments or finger-food. Food can be used as an additional
source of revenue, at any rate it must be factored into your budget. If you need
complete coordination for your event, we offer turn-key packages to suit every
occasion, please just give us a call.
Decorations
Of course, the most important decorations or props you need to set a casino theme
are the table games from Casino Royale. They are more than sufficient to generate
an electric and enjoyable Casino style atmosphere. Some groups choose to add additional
character to the event with either small decorations (like Jumbo Playing Cards
for the walls) or by developing a tag along theme (like Wild West Casino) with
the help of additional props. Ask us for information about what's available and
where. When a tag along theme is being used let us know as we can either supply
our dealers with special attire or have them dress in theme from their own wardrobe.
Promotion
If your event is a fund-raiser, promotion will be your lifeblood. The best fund-raisers,
generating the most money, put their biggest efforts into getting donations before
the day of the event. It's important that you advertise through all available
channels open for little or no cost, such as community service announcements.
These avenues work to create awareness, which is good, however they do not take
the place of a hard working sales force working the streets, phones and mail to
get people to make the needed donations.
Tickets
Before you can sell the event you must have a ticket to give as a receipt. We
suggest that you find a local merchant (restaurants are great) to underwrite the
printing cost of the tickets. Naturally, they will get name recognition or even
a coupon attached to the ticket, either way both sides are ahead.
Sponsors
Sponsors are most important for fund-raisers, however we've seen many business'
use sponsors at events they put on for their customers thereby defraying some
of the event's costs. If a merchant can't attend, maybe they will sponsor a game
table. In exchange for a donation the merchant gets a plaque (a nice hand made
tent card for example) on one of the blackjack, craps or roulette tables indicating
their sponsorship of that table. Set a sponsor price on each type of table, craps
and roulette generally go for a higher rate than the blackjack. We know of events
that have covered their entire cost of the tables this way. If possible don't
let this option pass you by.
Prizes
Merchants and friends will provide for your event for the asking! If you are planning
a fund-raiser you shouldn't have to spend a penny for prizes. Make sure the merchants
get their name in any printed materials and clearly announce them before their
prize is given away as a way of thanking them. You can even give them a free ticket
to the event. Who knows? Once they are there, they may run out of play chips and
make another donation in order to keep playing. Most anything will do for a prize;
it's not the value but more the thrill of winning that people enjoy. Don't get
so many prizes that it takes more that 20 to 40 minutes to give them away, otherwise
your guests might start getting bored. We want to leave them on a high, so keep
things moving. For Corporate events, we recommend using items with your logo imprinted
on the prizes or prizes that reflect the location of the event itself ( i.e. Each
year we have a client that sponsors an event at a winery, many of the raffle gifts
are bottles of wine and other assorted gifts available only at this location).
Casino Royale coordinators are also ready and willing to purchase your raffle
gifts for you, we require a budget and a guideline for the type/number of prizes
that you wish to award.
Casino Equipment
You can leave these worries to Casino Royale! We will discuss your needs with
you and help you decide on the types of games you need and the optimum number
of each. We will work to get the right number of tables that will properly service
all of your guests, but, at the same time, not leave empty tables standing around,
sending the message that nobody showed up.
Timing
There are two general rules that we try to follow. First, the start time shouldn't
be so late that guests have to stay out past midnight. Contrary to the notion
that everybody wants to party all night long, most people want to be home at a
reasonable time. That means you should consider starting your event between 6-8
PM depending on the length. Second, don't keep the casino going longer than four
hours. Our dealers are contracted for 4 hours and anytime over that creates additional
costs, but more importantly people just start to get tired after 3 or so hours
of doing anything. You want to leave them on a high wanting more, not tired and
wishing to go home.
Other Entertainment
We always suggest some provision for background music or other ambient sound.
A lively event is a slightly noisy one. Generally, the excitement at the tables
will be sufficient for a fun event, but if the room is too big for the group or
the tables are split into different rooms, there may not be enough noise. If a
DJ or band is not in your budget, ensure that you provide some other source of
background music just to round out the atmosphere. If a DJ or band is in the plans,
we will be happy to help you select appropriate entertainment from our sister
company.
Clean-up
You can trust Casino Royale to remove all the gaming equipment promptly once your
event ends. You need to make sure there are others on hand to help with the mess
that will surely be made by your guests. If you are going to a hotel or convention
center then you will get to skip the most exciting part of the evening!
Miscellaneous
Casino Royale also offers additional personnel in the following areas: Entrance
table/check-in of guests, food servers, wet bar, master of ceremonies, waitresses/waiters.
We also offer Roaming Magicians, Celebrity Look-A-Likes, Psychics, Tarot Card
Readers, Caricature Artists, Elvis Impersonators, DJ's, Live Bands and so much
more. Just ask, if we don't have it, we'll get it!
Conclusion
We hope that we have given you some good ideas and points for consideration. We
expect that we have missed some areas of concern to you however, so feel free
to call Casino Royale and talk to us. These events are
such great fun that it's hard to do the wrong thing, so relax and let us help
you put on a really super event.